The Home Care Market Opportunity

A Business with Unlimited Growth Potential

Now is the right time to invest in a home care franchise with C&S Care at Home—one of the most respected names in the care industry. This is a rare chance to make a genuine difference in people’s lives while securing long-term financial growth.

With the UK’s rapidly expanding senior population, the home care sector offers franchisees a future-proof investment, providing stability and the opportunity to thrive in a market where demand is only increasing.

Meeting Present and Future Needs

The UK is experiencing an unprecedented demographic shift. According to the Office of National Statistics, the number of people aged 85 and over will almost double between 2020 and 2045—from 1.7 million to over 3.1 million.

As families face challenges in providing care themselves, more people are seeking reliable, home-based solutions. Home Instead meets this growing need by offering compassionate, flexible, and practical care that helps older people stay independent and supported at home.

This means the demand for quality home care services is not only high but growing at an unprecedented rate—and will continue to rise for decades.

Driving Market Growth and Brand Awareness

C&S Care at Home is more than a care provider—it’s a brand that is transforming the industry standard. Through powerful national advertising campaigns, ongoing advocacy for better care, and a strong, collaborative franchise network, we are raising awareness of the value, dignity, and trustworthiness of home care.

As a franchise owner, you’ll benefit from:

  • National recognition and credibility

  • Best-in-class training and support

  • An ethical business model designed for both growth and sustainability

Accessible, High-Quality Care for All

Our services are designed for all families, not just the affluent. We proudly serve clients across different backgrounds, including those eligible for social care funding.

Research shows that nearly three-quarters of older people will face a social care need, making high-quality private care an essential part of the solution. With public funding under pressure, reputable, privately-owned businesses like C&S Care at Home are increasingly relied upon to fill critical gaps—delivering services with both flexibility and compassion.

By choosing C&S Care at Home, you’re not just starting a business—you’re building a mission-driven enterprise that combines unmatched growth potential with a clear vision to make a lasting difference in society.